Our Story

AMO Denim. You Are Loved.

Pronounced (AH-MO), AMO is the Latin root word for love.
AMO Denim was founded in 2014 in Los Angeles with only five styles and is built on the idea that women want jeans that feel real.
We combine premium fabrics, exceptional construction, and heritage details to create jeans and essentials that are made to love and live in. Our collection of modern jeanswear nods to the American denim tradition and evolves each season.
Designed by women, we use responsibly sourced fabrics from high quality mills to create authentic, yet refined wardrobe staples. Forever striking that perfect balance of simplicity and femininity.
Skillfully crafted in Los Angeles. Denim is our art...
You are loved.